Industry Trends · July 2025
Issue44
AI Matchmaking on the Exhibition Floor
New recommendation engines are pairing exhibitors with buyers before doors even open; we test what the accuracy looks like in practice.
Industry Trends
July 2025
No. 44 — July 2025
AI Matchmaking on the Exhibition Floor
In This Issue
What Issue 44 covers
New recommendation engines are pairing exhibitors with buyers before doors even open; we test what the accuracy looks like in practice.
This brief is drawn from Issue 44 of PLENARY Magazine, published July 2025. The full digital edition includes the complete feature, supporting data, and interviews with association executives, convention bureaux and PCOs referenced in this story.
Also in Issue 44
- Destination and venue updates from across the global MICE market
- Association leadership interviews and governance case studies
- Industry data on congress attendance, budgets and technology adoption
Read the full issue
This page summarises one story from Issue 44. To read the complete digital edition — every article, interview and destination report — get in touch with our editorial team or subscribe for free.
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